Visual Rhetoric – Fall 2008 Rotating Header Image

What is in a picture?

John McCain’s political ad – “Celebrity”

This is Paris Hilton's response to the McCain ad

See more Paris Hilton videos at Funny or Die

Here is the serious question: when watching the McCain ad, how important is the inclusion of the pictures of Britney Spears and Paris Hilton to the ad's argument? Is the ad as effective without those pictures?

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